-https://adpilot.co.uk/blog/what-is-the-difference-between-google-core-products/
pragramatic
-https://www.mentalidadweb.com/programmatic-rich-media/
-https://www.mentalidadweb.com/blog/pilares-para-una-medicion-con-enfoque-en-privacidad-y-tecnologias-ia-para-2024/